Dashboarding

The sales and marketing process of a Healthcare and Life Sciences organization generates an enormous amount of data, for instance, base data, call activity data, sales data, promotion data, demographic data, primary market data etc. Value Edge specialize in building highly customized Dashboards with various KPIs to generate meaningful insights from the data.

 

pharma competitive intelligence, biological data analysis, sales volume forecasts in pharma
pharma competitive intelligence, biological data analysis, sales volume forecasts in pharma
pharma business solutions, pharma sales and marketing analytics

 

The Challenge:

The users and owners of such data are often confronted with several issues, for example:

  • How to utilize the data?
  • What are the Key Performance Indicators (KPIs) that require to be tracked?
  • What insights can be derived from the data?
Our Deliverable:

Value Edge understands the sales and marketing process of our clients and has created a "Golden List" of KPIs for the sales & marketing analytics and reporting capabilities. These KPIs are targeted to drive strategies and initiatives through data-driven insights. The dashboard solution is focused to service its stakeholders through a comprehensive and flexible data management, reporting and analytics platform, through following key attributes.

  • Comprehensive and impactful reports and KPIs
  • Capability to generate insights and analysis from reports
  • Flexibility and speed of service
  • Scalability in terms of rapidly adding new data sources, product portfolios and countries
  • A solution that is economical
  • Deployable across multiple geographies